About Us

Caroline Eve is a proudly New Zealand owned, successful women’s wear retailer and as a Caroline Eve customer you can be assured that you are purchasing top quality clothing at a great price.

Entering into its thirtieth year in business and beginning with just three stores back in 1987, Caroline Eve has grown from strength to strength and is now operating 40 stores nationally and online. We attribute our success to combining great value for your money, an excellent product range and fantastic customer service, for which we are very proud.

Encompassing a diverse demographic of women from the young thirty something to the young at heart, we support over 170,000 loyalty customers who shop regularly at Caroline Eve stores, plus online.

Our buying team provides our customers with the latest trends from around the world, while still delivering on timeless classics. We offer a full range of women’s wear… from active to event wear, shoes, accessories, jewellery, sundresses, swimwear and coats to choose from and all with exceptional value for money and without sacrificing quality.

If you are new to Caroline Eve then visit one of our stores near you and allow us to show you true customer service - the Caroline Eve way. If this is not practical, then visit us online where you will get the same great value and service. Don’t forget to sign up to our Loyalty programme where there are further great deals to be had.

Caroline Eve proudly sponsors and supports the following charities;

Hospice Waikato

Hospice Waikato

True Colours

True Colours Charitable Trust

Waikato Breast Cancer Trust

Waikato Breast Cancer Trust

Dress For Success

Dress For Success


Insight Endometriosis


ARHT Corporate Supporter 2014 / 2015

Auckland Rescue
Helicopter Trust

Waikato Breast Cancer Trust

Special Children's
Christmas Parties

Kids Day Out

Kids Day Out
Variety Show